Profile

Overview

Brand Activation

In the Brand Activation team, we specialise in bringing brands to life through innovative and targeted experiences via brand spaces, campaigns and communities. We combine strategic thinking with creative ideas to authentically anchor brand values with consumers.

"Zeitgeist relevance and curation as a narrative to develop innovative formats and storytelling for spaces and experience platforms."

Karin

Director Brand Activation & Strategy

Working closely with interdisciplinary teams, we develop customised activations based on trend and market analyses that create lasting loyalty. Our focus is on realising creative concepts that are both convincing in the moment and ensure long-term success.